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Advantage Solutions Market Development Manager - Cantaritos in San Diego, California


Cantaritos Market Development Manager

Join the world-renowned Anheuser-Busch family, where passion meets innovation. We are seeking a highly talented Market Development Manager to drive regional awareness and sales of the Cantaritos brand. As a Market Development Manager, you will be responsible for establishing and maintaining relationships with retail and wholesale stakeholders, executing brand sales and marketing strategies and engaging consumers to build brand loyalty. Candidates must be highly motivated and results oriented. You will represent one of the world’s largest brewing companies whilst growing your career in a fun, quick paced, and dynamic working environment.

What We Offer:

  • Competitive pay rates

  • Monthly incentives up to $1000 for specific KPIs

  • Full-Time Benefits (Medical, Dental, Vision, Life)

  • 401(k) with company match

  • $500 per month car and $50 cell phone allowance

  • Generous Paid Time-Off


  • Manage a territory of on and off-premise accounts by delivering established sales strategy and seeking new opportunities to grow the brand.

  • Establish and maintain strong relationships with key accounts and the local wholesaler(s).

  • Deliver execution excellence to increase ROS through merchandising, building displays, shelf optimization, rests, and consumer activations/events.

  • Identify customer needs/wants/problems and develop and unique solution to support them.

  • Utilize data analytics to identify gaps and opportunities for increasing volume and distribution.

  • Provide market intelligence on local and regional activities/landscape.

  • Present sales reporting, market insights and new strategies to key stakeholders on a weekly basis.

  • Achieve and/or exceed monthly key performance indicators (KPIs).

  • Mange local budget & budget reporting/reconciliation.


  • Bilingual Required

  • Must be of legal drinking age (21+).

  • Driving is an essential function of this job and therefore you must be able to maintain a valid/current driver’s license and have access to reliable transportation.

  • Available to work 40+ hours per week, including nights and weekends.

  • Access to a computer with Microsoft Office and home internet access (Must have Excel and PPT experience).

  • Personal smartphone with the ability to communicate/report while in the field.

  • Bachelor’s Degree is preferred (focused studies in business, marketing, sales)

  • 3-5 years experience in sales (CPG, Adult Bev, Restaurant or Bar is preferred)

  • Wholesaler Stakeholder Management (Experience working with one or more wholesalers at a time)

  • Excellent written and verbal communication skills.

  • Professional demeanor and strong work ethic.

  • Flexible and adaptable; Impeccable time management skills

  • Organizational skills to meet weekly deadlines.

  • Track record of building and maintaining customer/client relationships and customer satisfaction.

Job Will Remain Open Until Filled


The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Position Summary

The Regional Manager Field Operations is a fast paced position responsible for staffing, training, and motivating full-time District Managers who manage a team of full time Club Supervisors and part time Event Specialists to drive sales and execution through one-to-one consumer engagement occasions for an assigned geographic territory. This position is responsible for the final interviewing and hiring of the DM team, managing all aspects of their training and development, as well as ensuring completion of all reports/deliverables, and overall performance to the goals and metrics of the program. Focus is on building client relationships and driving measurable sales results through outstanding program execution.

Essential Job Duties and Responsibilities

Team Management

  • Regularly travel to markets for purpose of, but not limited to; District Manager development, retail/club/event audits and performance reviews

  • Overall performance management of District Managers providing direction, guidance, and support where necessary

  • Develop employees for career advancement and succession planning

Field Operations Management

  • Drive professional and value oriented relationships with key account Field Regional/District/Market (RM/RVP, DM) retail management to drive positive relationships

  • Use reports and presentations to highlight success and/or improvement areas relative to program execution – performance vs. performance objectives, competitive intelligence, key market initiatives, wins, losses, opportunities, and challenges

  • Work collaboratively with support and internal operations team in areas including, but not limited to, report development, event execution, financial control, and coverage model execution/revisions

  • Conduct weekly conference calls with DM to communicate program updates and strategic priorities

  • Manage budget for assigned geographic area to maximize revenue and profit and lowering workman’s compensation claims by enforcing a safe work environment

  • Additional responsibilities as assigned by one’s supervisor or other manager related to the position/department

Supervisory Responsibilities

Direct Reports

This position does not have supervisory responsibilities for direct reports

Indirect Reports

Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

Travel and Driving are essential duties and function of this job

Travel up to 50%

Minimum Qualifications

Education Level: (Required) Bachelor's Degree or equivalent experience

Field of Study/Area of Experience: Business Administration or Operations Management

  • 3-5 years of experience in Operations

  • Experience working in an agency, retail, CPG or CE environment

  • Experience managing full time salaried managers as well as part time associates

Skills, Knowledge and Abilities

  • Good interpersonal skills

  • Well-organized, detail-oriented, and able to handle a fast-paced work environment

  • Excellent written communication and verbal communication skills

  • Ability to make oral presentations

  • Ability to complete multiple duties with accuracy shifting from one to another with frequent interruptions and competing deadlines

  • Team building Skills

  • Strong computer skills including proficiency with Microsoft Word, Excel, PowerPoint, Access, Outlook, and web-browsers

Environmental & Physical Requirements

Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Additional Information Regarding The Company Job Duties and Job Descriptions

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Important Information

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Job Locations US-CA-Carson | US-CA-San Diego

Primary Posting Location : City Carson

Primary Posting Location : State/Province CA

Primary Posting Location : Postal Code 90810

Primary Posting Location : Country US

Requisition ID 2024-432014

Position Type Full Time

Category Field Operations/Field Management

Minimum USD $65,560.00/Yr.

Maximum USD $67,000.00/Yr.